One important thing you want to always remember whenever you’re about to publish a new post onto your blog or website, is to insert a call-to-action, or what is also known as an inline optin.
A call-to-action is kind of like a suggestive next step that you offer your readers. It serves as a means to direct them as they navigate and browse through your website. This is critical, especially for those particular readers that found your content informative or entertaining.
Many inexperienced bloggers forget to do this, and it can very much be considered a wasted opportunity. You’re never sure which of your visitors are likely to come back or not, therefore you want to make the most out of their experience so that when they arrive at that call-to-action, they’re more than ready to click it.
Of course, your inline optin should also stand out from the rest of the blog post, so as to distinguish it as something important. Designing and coding your inline optins for each and every post could take time, however, and the best way to manage such a feature is to find a program or plugin that automatically solves that particular problem.
Some WordPress plugins, such as Optin Revolution Pro, offer these kinds of services, making your life much easier and giving you less to worry about.
What Are Examples of Good Inline Optins?
There are a small number of choices to include in your inline optin, each one having a definite function, depending on what you want your visitors to do next after reading your blog. More specifically, you want your inline optins to focus on these particular actions:
1. Subscribe to Your Email
Encouraging your readers and visitors to opt-into your mailing list will prove incredibly useful in the future, as collecting and collating those email accounts helps you to market your products and services directly to the people that value your work. The great thing about Optin Revolution Pro, as well, is that it support many of your favorite email marketing services such as: Aweber, iContact, GetResponse, MailChimp, Constant Contact, and Wysija.
2. Purchase Your Products
If you’re writing a review of certain products, for example, adding in an affiliate link at the end of the post helps increase the chances that you get to earn a small commission off of promoting other people’s work. On the other hand, if you yourself have a product to sell or give away on your website, the inline optin is the perfect location to position your offers.
3. Spread the Word
Nothing beats word-of-mouth, and so you want to make sure that you readily provide your visitors with the means and options to share your work and content with all of their personal friends. If those friends like what you have to offer, they’ll sharing it with even more friends, creating more buzz around your brand and business faster than you’d ever expect.
The best thing about Optin Revolution Pro’s inline optin, however, is the fact that it’s easy to customize and design. No coding or knowledge in HTML is required, just a simple click and drag feature that helps you design the inline optin to best fit the color and tone of theÂ rest of your blog or website.
Furthermore Optin Revolution Pro also allows you to create WordPress popups that flash on-screen for you visitors to surely notice. With these optin forms and options available and operative, you will be able to give you blog the highest chance for it to be able to garner a widespread audience.