If you’ve ever visited a website where perhaps after a few minutes or seconds of browsing through or reading their posts, you encounter this little box that suddenly jumps to the front of you screen, then you’ve discovered yourself a popup.
What Is A WordPress Popup?
The name itself describes this feature best. A popup is a small information box or page that suddenly pops up and out from the screen and blocks whatever it was you were previously viewing on your internet browser.
It’s those little advertisements that show up, promoting certain offers and opportunities from winning free prizes to solving your business, personal, or romantic problems. It’s those ads that promise you wealth, fame, love, and acceptanceâ€”but arrive at forefront of your computer screen in a completely puzzling way.
At least, that’s what popups are infamously known for. The annoyance that a popup brings has often driven users and developers to purchase and create software that will ultimately block and screen all manner of popups from one’s computer.
Is this what popups are all about in this day and age? Can they still even be useful to both site owners and visitors?
How A WordPress Popup Can Help Increase Your Site’s Statistics
One thing blogs and website often push for nowadays is email marketing. Email marketing is a way to get your fans and loyal visitors updated on your latest posts and articles. It’s a way for them to connect and reconnect with the community that you’ve built around you particular brand or business. It’s a way for them to get to know more about certain products and topics from a source they trust.
Email Marketing could easily be compared to magazine subscriptions in the past, wherein a magazine would send subscribers their latest issue every month, keeping them updated with the latest trends in the market. It’s the same as having your newspaper delivered to your front door every day. Email marketing is just the digital way of servicing your clients with new information.
Email newsletters, on the other hand, are important for websites because these are the people who readily choose to read and consume nearly everything you send their way. You audience’s lives are busy, and so they only select a good few that they can trust to deliver them timely and relevant news and information on certain topics.
If you are one of those people that these strangers can trust, that’s not something you should take for granted. One thing you should consider, however, is how to entice your other visitors to subscribe to your newsletter. This is exactly what a popup can be used for.
Increase You Subscriber Rates with a Simple Popup
With the use of a simple popup plugin like Optin Revolution Pro, you can create more conversions from your already existing traffic, and turn them into email subscriptions.
Often the big problem in getting people to subscribe to a site’s feed or articles is the fact that there aren’t enough visible or appealing call-to-actions, or prompts that will encourage readers and visitors to further look into allowing you to email them nearly every day about what new on your website.
This is easily resolved with a WordPress popup. Optin Revolution Pro allows you to determine when and where you want your popup to appear, how your WordPress popup looks like, and track just how successful each popup is through split testing. With enough tools to help you get the most out of your popups, Optin Revolution Pro is the perfect partner to your blog.
If you want to provide your audience with every single opportunity to subscribe and opt into your mailing list, or buy your products and services, a popup can pretty much solve your problems, and Optin Revolution Pro can help you get your WordPress popup design and creation started.