Images play an important role in making your blog resonate with your readers. For one thing, visual imagery creates certain emotions and responses in human that are essentially unpredictable or uncontrollable. Second, stimulating your readers’ emotions is an effective way of winning them over.
What this means, then, is that if you want readers to connect with all the content on your blog, placing images in the body of your article is the best way to do this. Of course, using images comes with certain drawbacks, especially in online content.
First, images use more disk space than plain text. This means, then, that the loading time of your posts and pages increases with every image that you use. However, there are ways for you to be able to minimize the delays that images can cause for your website.
If you’re pretty savvy with Photoshop, or other photo-editing software, reducing image file sizes wouldn’t be a problem. However, if you’ve already been managing your site for quite a while, and have never placed a thought into reducing image file sizes, then editing each and every one of the images on your website requires a huge amount of time and effort.
There are WordPress plugins that can help with that, though. One such plugin is WP Smush.it. It is a plugin whose main function is to reduce image file sizes and improve the overall performance of your website.
What Does Smush.it Do?
Basically, Smush.it takes every image that you add to a post or page, and then automatically runs it through its system behind the scenes. That way, you don’t have to do any additional tweaks or tasks whenever you post a new article or create a new page on your website.
It also works on your already existing images. Simply run your existing images through Smush.it via the WordPress Media Library. Just click on the â€œSmush.it now!â€ link for any and all the images whose file sizes you’d like to reduce.
How Does Smush.it Do This, Exactly?
In three distinct ways:
1. Optimizing JPEG compression
2. Converting certain GIFs to indexed PNGs
3. Stripping the un-used colors from indexed images
Doesn’t This Reduce the Image’s Quality?
The great thing about how Smush.it operates is that it is able to optimize your images without reducing their quality. That way, you can enjoy the benefits of having your posts and pages load faster for both you and your readers, as well as have everyone enjoy the benefit of having dazzling and appealing images to complement the quality content on each of your posts.
Nothing is sacrificed, or compromised.
Smush.it is a service that can greatly benefit both you and your readers and visitors. You want to be able to guarantee that visitors’ experiences on your blog are the best possible experience they can have. Loading time, then, is a factor that must be taken into accountâ€”as it determines whether or not your visitors will choose to stay on your site or not.
If your blog or website takes too much time to load, it may be a good idea to start considering services like Smush.it.