Social networks are a major source of traffic for all manner of blogs and websites. The reason for this, of course, is simple. Social networks provide the easiest and fastest way to create a buzz about certain topics, products, news, or updates, through word of mouth.
Word of mouth, on the other hand, is the single most effective marketing strategy you could have by your side. The problem, however, is that generating word of mouth around products or services, is not an easy task. There are several factors to consider when you’re trying to create that buzz.
1. The Quality of Your Product or Service
This is undoubtedly one of the most important aspects of good business. You cannot hope to create traffic and increase sales around a product that is by and large a failure. You can create a buzz, but the negative kind of buzz isn’t exactly what you’re looking for, is it? Making your product the best that it can be, then, is the simplest way to create a certain level of trust between you and your customers.
2. It Has to Be Remarkable
These days, it’s no longer enough to have the faster, cheaper, or more efficient product in the marketplace. There are just too many choices and too little time for people to weigh the pros and cons of each competing product. Sometimes, even if they do, the alternatives they choose often belong to yet another large company, making all the small fish nothing but droplets in a torrent rainfall.
No. What you have to do is make sure that your product is remarkable enough to merit conversation. Make it different enough and unique enough that people start talking about it, that people start making remarks about itâ€”hence placing it under the label of remarkable. You have to find a way to market your business creatively enough that people notice. Otherwise you’ll never get to where you want.
Once you’ve got those two factors covered, now you’re ready to start marketing your product or service on social networks like Facebook or Twitter. And to do this, you need a tool that will best help you market efficiently and effectively.
In the case of Facebook, you want to be able to automatically add links to all the newly published posts or pages on your website. This is especially crucial for bloggers, as they are often part of a myriad of small and large communities or Facebook groups.
Adding links to every single one of those groups takes time that can be better spent elsewhere. What you want is to be able to publish your content on WordPress, and then have it automatically repost on every social media network you’re active on. The WordPress plugin, Add Link to Facebook, can help with that.
Add Link to Facebook’s Features
1. Shows the standard Facebook â€œLikeâ€ and â€œSendâ€ buttons
2. Shows the names of all the people that liked your post on Facebook on your webpage or post
3. Comes with a sidebar widget, shortcode and template tags for Facebook comments and messages and other functions often associated with Facebook (Like box, Like/send button, Comments box, Activity feed, etc.)
4. Copies Facebook comments to the WordPress database for archiving, editing, replying, and moderating
These are mainly all standard Facebook functions that you can all do with the simply click of a button. Everything else is suddenly automated, leaving you with less to worry about when it comes to marketing your products and services through social media. With Add Link to Facebook, then, you’re a step closer to creating a viral post or page.