Twitter is a massive social media platform that helps bloggers, authors and businesses connect with their audiences at a massive scale. However, when it comes to twitter, however, many of these bloggers and business often don’t use the platform in the way that it is meant to be.
More often than not, Twitter becomes a space wherein advertisements and promotions are plugged into the system, hoping to catch a decent enough amount of traffic. The thing about Twitter is, however, that it’s a platform that most users use in order to chat and catch up with their friends. In a way, it’s a free SMS service for smart phone users, and a chatroom for those on their laptops and computers.
Utilizing Twitter in this same manner, however, can be difficult for both bloggers and businesses, as it requires a lot of time and energy, time and energy that can otherwise be used in more productive ways. And while it is good for bloggers and businesses to connect with readers and customers every once in a while, Twitter as a daily habit and routine can be damaging to your work ethic.
There are a number of different ways to use Twitter to your advantage without resorting to over-indulgence in the social media platform. For bloggers, however, generally you want to limit your time on Twitter as much as possible.
Twitter For Bloggers
Tweeting your latest update or blog post is one way to get the word out about your blogâ€”and you can do this easily with a couple of tools such as WP to Twitter.
WP to Twitter automatically posts a Twitter status update whenever you publish new content on your WordPress blog. Add to that the fact that it also has a built-in URL shortening service that ultimately makes tweeting your latest blog post a breeze.
WP to Twitter Features
WP to Twitter supports a customizable Tweet template for updating and editing posts and pages. It lets you write custom Tweets for each post, using a selection of custom template tags to generate the text.Â This is helpful especially since you don’t want every Tweet update to have a singular style and format. You want your Tweets to read as natural and organic as possible.
WP to Twitter has other additional features that are great for promoting your content on Twitter, includingâ€¦
1. Turns your post’s tags into Twitter hashtags
2. Uses alternate URLs instead of post permalinks
3. Has built-in support for Google Analytics
While it is important for you to continuously post updates of your blog on Twitter, you also want your account to be active in terms of communicating and connecting with your readers and fans. In today’s day and age, especially, fans and readers simply love it when their favorite authors and writers write back to them. It creates a story that they then share with all their friends and family, which further spreads your name out into the world.
While you don’t want to be spending all your time on Twitter, you want to be spending at least a minimum amount of time on it, communicating directly with your fanbase. Allotting an hour a day is already a reasonable amount of time to give for Tweets. However, it could also be a weekly scheduled event so that it then turns into something that your followers look forward to within the week.